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Archive for: February, 2013

6:00 am

Google Enchanced Campaigns

“Enhanced Campaigns represent the biggest single change to the basic structure of AdWords campaigns in the past 10 years,” he says. “The new campaign structure will greatly simplify targeting and bidding for different devices and locations. It’s a win-win for both Google and advertisers.” One key feature is bid adjustments to help advertisers manage bids[continue...]